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Virtually Speaking

Taking Advantage of Digital Disruption

Posted by Jen Snell on Oct 17, 2012 11:50:09 AM

 


Keeping up to date with the growing list of digital platforms, including the risks and benefits of each, can be a full-time job. We understand the challenges our customers – and other companies like them – face when trying to tame the digital world – and it’s no simple task.

So what can companies do to make sense of the digital disruption surrounding them and their customers?  Forrester Research has called together analysts, practitioners and vendors to share their unique insights on the topic at the Forum for eBusiness & Channel Strategy Professionals in Chicago.

Among the speakers is Martin Hand, Senior Vice President of Customer Experience for United Airlines. He’ll be sharing insight into how United turned to Alex to help manage customer concerns about the United/Continental merger. Alex helps customers with everything from booking flights to rolling over mileage programs.

If you’re in Chicago next week (particularly Friday, October 26 at 11:20 a.m.) – or already have plans to attend the event – join us at United’s presentation, and be sure to connect with us while you’re there!

Topics: Events, Next IT